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About Us

Herb Conscious Co.

The Antidote to Mediocre Natural Skincare

Tired of gimmicks and empty promises in the beauty industry? You're not alone. Millions of women are yearning for authentic, natural solutions that work with their skin, not against it.

At Herb Conscious, we're more than just a brand. We're a movement. We're a revolution against the status quo, a rebellion against toxic chemicals and unsustainable practices. We're here to empower you with the knowledge and tools you need to unlock your most radiant, confident self.

Think Different:

Nature's Bounty, Bottled: We harness the unadulterated power of plants to create potent, earth-sourced skincare, hair care, and body products that deliver unparalleled results.

Clean Beauty, Redefined: Forget harsh chemicals and synthetic ingredients. Our plant-based formulas are gentle enough for even the most sensitive skin, yet powerful enough to address your unique concerns.

Luxury that's Guilt-free: We believe true beauty transcends the superficial. That's why we're committed to sustainability, Eco-friendly packaging and minimizing our environmental footprint.

Handcrafted with Intention: Each product is a labor of love, meticulously crafted by skilled artisans with a passion for holistic solutions for the skin and hair.

This is more than just skincare. This is a conscious choice:

  • To align with nature.

  • To nurture your body from the outside in.

  • To embrace a life of authenticity and purpose.


Are you ready to join the Herb Conscious Co. movement?

Explore our SHOP and discover a world of products designed to:

  • Awaken your senses

  • Nourish your spirit

  • Empower you to shine from within


Join the conversation. Chat with us, share your story, and be part of a community of women who are changing the face of beauty.

Remember, you are not just a customer. You are a force for good. Together, we can create a future where beauty is synonymous with health, sustainability, and empowerment.

A Note from the Founder...

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Growing up under the vast Alabama sky, nature wasn't just a backdrop, it was my playground. From casting lines with my grandfather to catching fireflies under the twinkling stars, I developed an intimate connection with nature and its capacity to heal. This connection, entwined with an entrepreneurial spirit, ignited a fire within me – a mission to guide others to discover their own connection with nature and it's healing.

Driven by an insatiable curiosity of the human mind and the nature of reality, I delved into the fields of psychology and theology. My exploration of the human mind and the divine paved the way for an unexpected discovery: the transformative power inherent in the natural world. A proof of the unifying force that binds us together as part of a larger interconnected whole.


Witnessing the detrimental impact of synthetic ingredients in everyday products sparked a conviction within me – a healthier, more sustainable path was needed. This conviction became the seed that birthed Herb Conscious. Not just as a brand of holistic products, but as a movement – one built on the pillars of empowerment, sustainability, and giving back. From supporting ocean clean-up projects to collaborating with women-owned businesses within the community, Herb Conscious embodies an unwavering commitment to leave the earth and the community a better place.


My journey is a testament to the unyielding power of passion, resilience, and purpose. It's a beacon of hope, reminding us that even the smallest step towards our dreams can spark a transformation. When we embrace the beauty and bounty of nature, we unlock a vibrant, empowered version of ourselves.

Join me on this journey. Discover Herb Conscious and embrace the transformative power of nature. Let's bloom together, nourished by the wisdom of the earth and empowered by the knowledge that we can all make a difference.

Sarah Irvin

Owner & Founder

"I go to nature to be soothed, healed, and have my senses put in order" - John Burroughs

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